2021
Sweet Origins
Branding a boutique importer and distributor of premium tropical ingredients.
Sweet Origins is built on the premise of sourcing and importing only the highest quality ingredients. As a boutique, family-run company with strong ties to sustainable agricultural communities, Sweet Origins wanted a brand that was representative of their authenticity as well as their dedication to quality.
Sample pages from the Sweet Origins website.
Premium, not Exclusive
Sweet Origins wanted to communicate that while their ingredients were premium, they were also accessible and sustainable. In the form of a badge, the Sweet Origins logo is approachable and works as a seal of quality, implying to the customer that Sweet Origins has approved the integrity of these ingredients.
To create an additional link to the ingredients themselves, the Sweet Origins style guide allows for the logo to be used in various colors inspired by the fruits.
The Sweet Origins logo in all color variations.
Sample branded sampler bottle.
Business card series.
Sample poster.
Shipping labels, tape, and stamp.
